It all started with a turkey burger...

The idea for 'Chups was born out of a fateful night of grilling! Feeling adventuresome, Matt searched the fridge for something tasty to pair with fresh turkey burgers. Something new and different from the usual condiments. A bowl of cherries looked lonely and intriguing, and he had an idea–why not make the cherries into ketchup?

So he did. And it was delicious! Matt and Kori talked about the cherry ketchup for months. They started researching. They discovered that fruit ketchup is not an original idea but one steeped in history and long forgotten in today's commercial condiment market. But it dawned on them that America’s favorite condiment has lost its cool. 

Ketchup has recently been overshadowed by srirachas, specialty mustards, and mayos. Ketchup is now stigmatized as a condiment for people who don’t appreciate food. But its history tells us that it can be wholesome, diverse, healthy, and delicious.

And so they were inspired. They got to work spreading the ketchup revolution. And now the story continues to unfold ...